On this page we aim to bring you interesting and sometimes controversial comments about CRM - we take the definition to be fairly wide so include interesting articles by marketeers, CRM strategists, sales professionals and many others. We hope you find this useful.
Rick McCutcheon.
Excellent commentaries on the role of CRM and sales. FCS fully integrates the three key areas of sales productivity: i) proven business practices and processes ii) the development of people skills and iii) the best practice use of CRM and Social Networking Technologies. FCS is a total sales productivity solution
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See Rick's blog for valuable input.
Peter Labrow
Great blog from
Labrow marketing about the missing P in the four P's of marketing - what's the missing P? Better click to find out:
Seth Godin.
Perhaps the world's leading marketeer and thinker about all things marketing. One time chief marketing officer of Yahoo and author of several books such as Permission Marketing. See more at the following link: